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It was a real pleasure for Ferenc Hetsch to design the graphic elements of the 2017 FINA World Championships

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The creator of the new design, Ferenc Hetsch

It is yet inexplicable for the 27-year-old Ferenc Hetsch, who was born in Pécs (in the South of Hungary) that as of now the 2017 FINA World Championships and the following MASTERS World Championships to be held in Hungary will be identified by his design concept. He did not fulfil an order of a client when few months earlier he had started to work on this project. The third year student of the Krea Contemporary Art School had the opportunity to choose from various mass events when he and his peers received the challenge to come up with a design concept. Therefore it all started as a school exercise, which has become a real pleasure to take part in…

“I cannot boast of any kind of major sport achievement, but I certainly value the outstanding performance of both individual and team athletes” said Ferenc Hetsch in his interview statement published on the website of the 2017 FINA World Championships. I have to admit that never ever in my wildest dreams have I imagined that my concept would be chosen by the Organising Committee. It is hard to conceive what is happening to me right now and to wonder about the fact where the design element will appear in the future ranging from billboards, newspaper advertisements to branded gift items of the World Championships.”
Right now it’s all like in a fairy tale “- said Ferenc Hetsch who first appeared to the public on Monday during the press conference of the Organising Committee.